Product Marketing Executive

If you’re passionate about product innovation in healthcare, delivering exceptional user experiences that deliver meaningful and positive change to people’s lives, then we’d love to hear from you. Join our team and play a vital role in shaping the future of our digital product offering.

Job Title:               Product Marketing Executive

Reporting to:         Product Marketing Manager                                   

Location:               Hybrid, UK (travel to a Newcross office when required) Not Bold

Salary:                   Up to £45,000 per annum (DOE) + up to 10% annual bonus

Who are we?

Today, with technology at the very core of its operations, Newcross is one of the UK’s leading providers of temporary nursing and healthcare staffing solutions with ambitions to become the world’s largest nursing platform. By creating a more dynamic, effective and efficient business model that will revolutionise the experience for both colleagues and clients, Newcross wants to redefine excellence in the healthcare industry and continually disrupt the market. 

At Newcross, we are passionate about helping our employees realise their career potential. Our DNA is rooted in a relentless pursuit of excellence, where we will encourage you to constantly challenge yourself and break new ground. Join our supportive and collaborative team, where you will have the opportunity to grow and develop your career. Be part of a company that believes nothing is too hard and seeks out exceptional individuals who are driven to facilitate high-quality care. Unlock your potential and embark on a rewarding career journey with Newcross Healthcare.

Who are you?

You’re an experienced marketing professional with at least 2 years of hands-on experience marketing digital products. Reporting to the Product Marketing Manager, you will provide product messaging and positioning support, assist with product launches, help develop and publish enablement materials, and conduct market and competitive insights. You will become a key member of the team, working collaboratively with Sales, Operations, Central Support, Marketing, and Product.

You are a proactive, self-starter who can drive ideas forward without letting challenges or barriers get in the way. You are comfortable in an ambiguous environment, asking questions that challenge the status quo and curious about how things work to come up with the best solution.

Excellent communication and writing skills will be critical, as you will help build and tell the story of our products to both internal and external stakeholders. You enjoy bringing people together to achieve a goal.

Other key qualifications include:

• 2-3 years of experience in Marketing or Growth Marketing
• Genuine passion for developing a career in Product Marketing
• Bachelor’s degree in marketing, creative, or related studies or equivalent
• Ability to thrive in a fast-paced, scale-up environment with shifting priorities
• Experience within the digital products or SaaS space (Passion for healthcare industry a bonus)
• Data-driven and user-centric mindset
• Self-starter comfortable with failing, learning and trying again
• Strong curiosity and openness to challenge the status quo
• Experience supporting successful marketing strategies to drive sales/revenue growth
• Excellent written/verbal communication skills to craft compelling messaging
• Bonus: Experience with design tools like Figma, Adobe Suite, or video tools

What will you do?

Whilst a full job description can be supplied here are a few of the key responsibilities for the role:

• Execute detailed go-to-market plans for new products and feature updates, while supporting measuring the results.  
• Work closely with the Product Marketing Manager and product, sales, and operations teams to assist with updating the positioning and messaging of our products based on feedback. 
• Manage the product marketing content calendar for our B2C product, HealthForceGo. 
• Support the creation and development of enablement materials. 
• Use your basic design skills to support the creation and development of high impact product marketing assets and enablement materials. 
• Build a deep understanding of the market through competitive and market research, keeping our competitive intelligence up to date. 
• Collaborate with operations, sales, marketing, and product teams to ensure successful product releases and launches. 

*This list is not exhaustive and additional responsibilities may be added.  

Benefits:     

• Pension Scheme 
• Training and Personal Development Support
• myHealthPlan: Access to a virtual GP and mental health support through a “Best on class” Colleague Assistance Programme (EAP) 
• Perks at Work: Over 30,000 deals and discounts for your favourite brands across 20 categories including, groceries, fashion, electronics and more.
• 33 days annual leave including bank holidays (rising to 34 after the 2nd year and increasing with length of service) 

Equality, diversity, and inclusion: